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Siwela Wines Founder Siwela Masoga Outlines The Company’s Plans Of Penetrating The International Market

Siwela Wines Founder Siwela Masoga Outlines The Company’s Plans Of Penetrating The International Market. In an interview with eNCA, Siwela Masoga the founder of Siwela Wines outlined the company’s plans of penetrating the international market. Any business that seeks to thrive at a global level needs to aspire to penetrate other markets outside of its origin this way more people around the world be buying it.

She said, “We so far have managed to extend our footprint in Ghana, Mozambique and Côte d’Ivoire and we also still talking to other importers throughout the world, at the moment I’m in discussion with the importers in Indonesia and also in Zambia.” Siwela Wines is a wine brand that has taken the South African market by storm, the company has been able to overcome many challenges that it faced in order for it to reach the level of success it has reached. The are many wine brands that have tried to come up in the recent years but only a few have survived due to the difficulty of the wine industry.

With Siwela Wines planning on penetrating the international market, it can also expect a lot of challenges as now the stakes will be higher because they will be supplying a lot of territories around the world. With its track record of not giving up and overcoming challenges, the wine brand might make a significant impact in the international wine market that it surpasses people’s expectation.

Siwela wines Pty Ltd is a proudly South African female black owned wine company. It is passionate about what it does, which is to produce unique and accessible wines with consistent quality. Siwela is the founders first name and an indigenous name which means crossing over in IsiZulu. Siwela echoes the journey of a young black female who through a leap of faith ,passion and determination crossed over to a male and white dominated industry. The story which inspires everyone to take on challenges head on without any fear of stereotyped society /industry and limitation.

By Thomas Chiothamisi

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