Marketing fundis bring new ways for freelancers to connect and find work

Cape Town based marketing gurus, Hillel Chemel and Jonathan Mayer, continue to innovate the way in
which companies and freelancers come together. The duo, which founded the freelancing marketplace,
Fundi.Digital, has introduced a Referral Programme and a Slack community to drive networking, increase
collaboration and grow work opportunities for marketing freelancers in South Africa.

Its growing community includes agencies and startup companies needing specialist marketing skills, and
South African freelancers providing data analytics, SEO, performance marketing, social strategy,
marketing automation, design and content marketing.

“Often, a freelancer’s biggest stress is the not knowing where the next job is coming from. It all starts
with contacts. No contacts, means no clients which means no jobs and no money.

“By being part of the network, freelancers receive more job opportunities, more often,” says Hillel,
adding that businesses and agencies have a personalised opportunity to connect with skilled freelancers
in a secure environment, and there are no recruitment fees.The new Slack community is exclusive for members of the network. New jobs and projects are posted there, and freelancers are able to respond and submit queries about work that sparks their interest.

From a help and collaboration perspective, the Slack group provides a platform for freelancers to engage
with one another to gather info, share and learn from a community of like minded people.

“Freelancing can be isolating. It is also great to be able to bounce ideas off other people and get advice
on challenges you might be facing in the big wide world of freelancing. Our clients also know that they
not only get the freelancer they contract. They get a whole community behind them as well. If they need
help on any task from a technical perspective they can always reach out to the community for help. A
big bro or sis will be there to give advice,” says Hillel.

Because nothing beats someone “putting in a good word”, Fundi.Digital has launched a Referral
Programme to encourage freelancers to share recommendations. “We believe that the freelancers within our network are some of the best in South Africa and because of this, many of them have built strong relationships with businesses and fellow freelancers. Through the referral programme, they can be rewarded with cash for referring business that they might not have the
skills or capacity for,” explains Mayer.

At the moment, performance marketers are in high demand. To register on the network and for more
information on the referral programme, visit Fundi.Digital.