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How McMore International Seeks To Provide Fresh Muffins

How McMore International Seeks To Provide Fresh Muffins. McMore International is a company that aims to be the home of premium quality muffins and making every moment unforgettable. With its wide variety of freshly baked, moist, tasty muffins, the company is confident its customers will discover their personal favourite. The company ensures that the muffins are individually wrapped and made to the highest food safety standards.

The company caters to: Retailers, FreshStops, car dealerships, corporate offices, events and functions, mobile coffee baristas, stokvels, team building and conferences, private functions, and it also sells directly to the public from the Factory and through Uber Eats.

McMore International cares about how it makes its money and whom it can empower to start a new business to support their family and future. This is why McMore works with its franchisees to build a successful business, giving them the support and information they need to thrive. The company offers a unique micro-franchising model that allows its franchisees to stay nimble and innovative in an ever-changing market.

McMore International was founded by Morero Moloi the sole owner and pioneer who is a serial entrepreneur with over 18 years of experience in the business industry. He is passionate about developing a disruptive business industry which he calls the Micro Informal Franchising Industry (MIFI). McMore International seeks to be the answer for partnering with governments and the private sector in creating a new breed of young entrepreneurs that will dominate the franchising space.

“My business was primarily established as a food manufacturing entity,” Morero told SAB Foundation “My vision, however, was to be a leading micro-franchising organisation that offers aspiring entrepreneurs an opportunity to own a business. The franchising industry has been one of the least transformative industries in South Africa, and is often inaccessible to many,” he continued. “I created a sustainable business model that empowered other entrepreneurs, where my business would manufacture the products, provide packaging, manage the marketing and offer customer support, leaving them with the sole responsibility of selling.”

By Thomas Chiothamisi
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