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Absa Group Limited Announces Its Partnership With PureSoftware To Launch ‘Spark by Absa’

Absa Group Limited Announces Its Partnership With PureSoftware To Launch ‘Spark by Absa’. Absa Group Limited has announced that it has partnered with PureSoftware to launch a digital wallet called ‘Spark by Absa’ in Botswana.

Commenting on the launch, Manoj Puri, Chief Information officer for Africa Regional Operations, said in a statement, “Spark by Absa and Timiza are an innovative product designed to conveniently fit into customers’ lives. These offerings enable users to bank seamlessly between virtual money and bank accounts, and bank anywhere on any device. As such, it’s perfectly suited to anyone looking for low-cost, high-functionality banking on the move. The Spark by Absa rollout and Timiza migration also supports our response to the COVID-19 pandemic and evolving consumer preference, as it encourages alternative payment methods to cash.”

Spark by Absa is an innovative bank account that lives outside the traditional bank branch and is available from any device. Spark by Absa enables financial transactions for both Absa’s customers and non-customers. Spark allows users to easily make and receive payments, pay bills, buy airtime, withdraw cash at any Absa ATM, and transfer cash from Spark into another bank account.

PureSoftware is a global software product and services company that focuses on driving a differentiated customer experience, accelerating cycle time, and improving business outcomes through the integration of digital solutions, robotic automation, and non-linear commercial models. Arttha, from PureSoftware, is one of the fastest-growing financial technology platforms. It helps businesses embrace digital solutions in the areas of consumer and MSME banking, agency/ branchless banking, digital lending, payments, and merchant management.

Absa Group offers an integrated set of products and services across personal and business banking, corporate and investment banking, wealth and investment management and insurance. Absa operates in 14 African countries. The Group owns majority stakes in banks in Botswana, Ghana, Kenya, Mauritius, Mozambique, Seychelles, South Africa, Tanzania (Absa Bank Tanzania and National Bank of Commerce), Uganda and Zambia and has insurance operations in Botswana, Kenya, Mozambique, South Africa, Tanzania and Zambia.

By Thomas Chiothamisi
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