FabroSanz Is A Fashion Brand That Seeks To Provide Creative And Diverse Clothes
FabroSanz Is A Fashion Brand That Seeks To Provide Creative And Diverse Clothes. The South African Fashion industry has seen a lot of growth over the past years in that many brands and designers have been getting mainstream recognition for their work. This has enabled the industry to grow and to inspire other young and upcoming designers to venture into the industry and such a brand is FabroSanz.
FabroSanz “FRS”: which stands for (F) Fabulous Royalty (S) Sanz – Is a fashion house for the stylish modern day working women with an intricate eye for beautiful garments. The company creates ready to wear from office, cocktail and African fashion. Fabrosanz was founded by Sandisiwe Mazibuko in 2011. During the 2010 World Cup Celebration in South Africa, Sandi decided to create “World Cup Celebration Dresses” she added South African flag badges on the side pockets and personalised the dresses with customer’s names. She never liked wearing soccer jerseys and wanted something different that would still demonstrate her patriotism. After the dress drew a lot of attention with people wanting to know where they could get one, Sandi realised that she might be onto something.
Fittingly, to say thank you to her loyal customers, she decided to open a fashion studio and boutique in Melville on 7th street in 2012, followed by a recent launch of another store in Durban, Glenwood. Fabrosanz aims to be one of the leading African brands that showcases the diversity of African cultures by creating quality ready to wear clothing inspired by South Africa’s diverse cultures.
“A Fabrosanz lady is not afraid to be commanding in appearance. She does not shy away from standing out in a crowd.” The company said on its website. This is because it believes every woman is a queen/princess who deserves to look fabulous at all times. To date, the fashion house has managed to build a thriving online community, using social media, Instagram as the leading channel in all communication.
