Pleiades Media Seeks To Use Its African Reach And Global Perspective To Provide Innovative PR Strategies
Pleiades Media Seeks To Use Its African Reach And Global Perspective To Provide Innovative PR Strategies. Pleiades Media is a South African-based public relations and publishing firm, with African reach and a global perspective. The company’s years of experience in media and communications, particularly in the areas of telecommunications, financial services, fintech and technology as well as our association with some of the world’s leading brands have taught it to appreciate the impact organisations can have in shaping knowledge and informing opinion in the marketplace and beyond.
Pleiades Media provides strategies for client engagement in both the traditional and new media platforms, which can be measured for impact, value and return on investment (ROI). Its style of interaction is highly personalized and hands on. The company has represented both large well established brands such Standard Bank, Nintendo, Apple, Heidrick & Struggles, NetFlorist, Vodacom and Gemalto. It has helped startups get started in the media including Simply Financial Services, Explore Data Science Academy, Alignd, Signapps, Rosh Pinah Properties and Kaizen Institute South Africa.
The company was founded by Kerry Botha, she is a passionate advocate of the free press and a specialist in media relations, Kerry Botha has transitioned Pleiades into the digital age welcoming the opportunities new platforms bring to tell her clients’ stories and how they contribute to the world. Her approach is designed to build confidence and trust among client stakeholders and deliver results to their bottom line. Kerry has a degree in journalism and politics from Rhodes University.
The company’s experts tailor their approach to meet its clients goals. It delivers highly coordinated research-driven campaigns that are thoughtful, strategic and creative, ensuring that every interaction planned with a brand is impactful. Pleiades Media understands market positioning and it targets research aligned audiences and decision makers within its clients customer base or business areas; drawing in existing customers, partners and new business.
