Media Personality Robert Marawa Has Been Announced As The New Ambassador Of Lexus SA
Media Personality Robert Marawa Has Been Announced As The New Ambassador Of Lexus SA. South African media personality and entrepreneur Robert Marawa took to Twitter to announce that he is the new ambassador of Lexus SA. The post read, “So..we begin the month anew with a new member to our family. @lexus_southafrica and I will be out to show you hybrid living in Lexus IS 300 F model. Go the road less travelled #ExperienceAmazing I’m really honoured to begin my journey with this global brand. Nazo!!!”
Partnering with an international car brand such as Lexus shows that Marawa has been able to build his brand to be credible and trustworthy. Big corporations are able to associate themselves with his brand knowing that their partnership will be lucrative to both parties. People in the media space should take advantage of being brand ambassadors to big corporations. This brings about an opportunity for them to learn about different industries and how they conduct their business, through this they can also be able to earn an extra income.
Robert Marawa is a well known and respected media personality, he has been in the business for a long time and companies trust his brand as it has stood the test of time. The purpose of this partnership is to use Marawa’s wide appeal and audience to get more exposure on Lexus SA and the cars that they have to offer. This will be done through a series of marketing campaigns that will see Marawa being at the forefront.
Lexus is the luxury vehicle division of the Japanese automaker Toyota. The Lex7us brand is marketed in more than 70 countries and territories worldwide and is Japan’s largest-selling make of premium cars. It has ranked among the 10 largest Japanese global brands in market value. Lexus is headquartered in Nagoya, Japan.
