AdVini South Africa Announces The Acquisition Of Kleine Zalze Wines
AdVini South Africa Announces The Acquisition Of Kleine Zalze Wines. AdVini South Africa, a subsidiary of AdVini, has acquired the majority share of Kleine Zalze Wines, based in Stellenbosch (South Africa), with its founder Kobus Basson, who remains a shareholder in the company and will manage the transition with his South African team for the next three years.
Kleine Zalze, which had a turnover amounting to R210 million in 2021, will rely on the one hand on the entire organisation of AdVini South Africa and on the other hand on the sales force of AdVini to accelerate its export development, while keeping, like all AdVini wine houses, its autonomy, its teams and its authenticity. Following this acquisition, AdVini South Africa consolidates its position in South Africa, taking a place among the leaders of quality wines in the country.
AdVini South Africa is one of the leaders in the South African wine industry. After a decade of presence in the country, AdVini South Africa is a reference for the quality of its wines and vineyards, totalling nearly 300 hectares of vineyards and grouping several entities in the heart of the Stellenbosch vineyards: L’Avenir, Le Bonheur, Ken Forrester and Stellenbosch Vineyards, as well as recognised brands such as Arniston Bay and Welmoed. Winemaking has taken place on our estate on a small scale since 1695 but it was in 1996, when Kobus Basson and his family purchased the property, that the modern Kleine Zalze was born.
Through ups and downs of family fortunes and a multitude of male descendants, the Du Toit family was to hold onto de Groote Zalze for 166 years before Gilbeys Distillers and Vintners purchased two portions of the land and consolidated it into what is today known as Kleine Zalze. In 1996 the Basson family bought Kleine Zalze and improved and developed the property whilst establishing a premium Stellenbosch wine brand. Since 1996 the family also acquired the rest of the land, once known as de Groote Zalze.
