Business

SA Entrepreneur Bulelani Balabala Highlights The Importance Of Telling Your Story As An Entrepreneur

SA Entrepreneur Bulelani Balabala Heights The Importance Of Telling Your Story As An Entrepreneur. South African entrepreneur Bulelani Balabala took to Twitter to highlight the importance of telling your story as an entrepreneur as this will make one stand out as each person’s story is unique to themselves.

The post read, “As an entrepreneur you need to know that telling your story is powerful. Fuse your story into you sales pitch where you can to build affinity. Use it wisely where there is alignment.” Balabala shows that telling your story as an entrepreneur is a part of personal branding where one can leverage to grow their business and make it more connected to its customers. When one associates their personal brand they have built through telling their story, they will be able to use this to attract more customers and make sure that the existing customers have a story they can also relate to which will make them loyal customers.

Balabala is an accomplished entrepreneur that has managed to build a platforms where entrepreneurs can share knowledge about running a business. He managed to build his personal brand and used it to network with other entrepreneurs so that they can create a network of information that can be used to grow businesses. He has earned the name Township entrepreneur developer & youth ambassador because of the work he does aimed at empowering township and rural entrepreneurs. Balabala is the CEO of IAF brands, a township based award winning social media marketing company, through his company he has serviced local and international brands.

He is also the founder of Township Entrepreneurs Alliance (TEA) an organisation aimed at developing entrepreneurs in the informal & rural areas through this platform TEA has directly impacted over 43000+ entrepreneurs & 20 000+ high school students. Balabala is also a professional speaker that covers brand developments, entrepreneurship & transformation.

By Thomas Chiothamisi
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