Founder Of Thabooty’s Thando Thabethe Announces The Brand’s Partnership With Miss South Africa 2022
Founder Of Thabooty’s Thando Thabethe Announces The Brand’s Partnership With Miss South Africa 2022. Founder of Thabooty’s Thando Thabethe took to Instagram to announce that the lingerie brand has officially partnered with Miss South Africa 2022.
The post read, “So amazing being part of the incredible journey these amazing women have embarked upon. Also Proud to announce my baby @thabootys is the official partner for @official_misssa 2022‼️‼️‼️” Thabooty’s Underwear & Shapewear, founded by media personality Thando Thabethe, seeks to change the way women see underwear & shapewear forever. With this partnership the brand will gain a lot of exposure especially to its targeted female audience, this will increase the brand’s visibility as it will be involved in campaigns that will be run by Miss South Africa.
The brand seeks to separate itself from other local brands so that it can attract certain type of partnerships and business deals that are aligned with its vision of changing the underwear and shapewear industry so that it resonates to different types of women. By partnering with Miss South Africa, the Thabooty’s brand will be gaining credibility among other corporate organisations and this may open doors for even more collaborations for the brand.
Thabethe shows that she is determined to build a brand that is sustainable and well equipped to scale and partner with other companies in order to fulfill its vision or mission. This shows that she is building a brand that seeks to leave an impact not only in its industry but within the community as well. Through this partnership the company is assisting in putting together a competition that will assist a lot of women and this is something that the company aims to achieve through its business partnerships.
