John Smit’s Foundation “Barney’s Army” Partners With Famous Brands Coffee Company To Create Barney’s Blend
John Smit’s Foundation “Barney’s Army” Partners With Famous Brand’s Coffee Company To Create Barney’s Blend. Famous Brand’s Coffee Company has announced that it has entered into a partnership with John Smit’s foundation “Barney’s Army” In order to create a coffee brand called Barney’s Blend. This collaboration aims to help raise funds for an organisation close to Smit’s heart called the South African Rugby Legends.
Smit said in a statement, “After years of traveling, playing rugby, and tasting the best beans the world had to offer, I officially retired from international rugby in 2012, which led to the start of Barney’s Army. Barney’s Army is a platform created to give back in some small way to a game that has given me so much. We started with a game of rugby at the hallowed Kings Park against the Sharks in 2012 and then continued with fundraising efforts to help where we could, with a distinct focus on youth in need.”
He continued to say, “Barney’s Blend is an idea that originated after a bottle of wine with good friends. An idea that brought two of my favourite things together – coffee and rugby. We partnered with the Famous Brands Coffee Company to create a coffee blend to help raise funds for an organisation close to my heart: South African Rugby Legends. South African Rugby Legends is responsible for the development of rugby in our country and currently reaches over 30 000 children each year. Every extra bit of funding helps them bring the greatest game on earth to more children.”
The Famous Brands Coffee Company started this business in 2007 with a 15kg gas roaster and little more than a double garage worth of space and a bucketload of passion for roasting great coffee! The company was fortunate to secure the Netcare group as its first major client and gradually grew its roasting capacity from there. Along the way the company developed awesome hot chocolate, milk powders and smoothie mixes for its clients.
“Every time you order Barney’s Blend, not only are you helping more children discover the great game of rugby, you’re also enjoying a great cup of coffee that’s been specially crafted to celebrate friendship, a love for rugby, and a passion for great coffee.” Smit concluded.