Givaudan South Africa Announces The Opening Of Its First Consumer & Sensory Insights Centre In Africa
Givaudan South Africa Announces The Opening Of Its First Consumer & Sensory Insights Centre In Africa. Givaudan South Africa took to LinkedIn to announce that it has opened its first Consumer & Sensory Insights Centre in Africa, the company aims to get closer to its consumers through the opening of the centre.
The post read, “We are thrilled to announce the opening of Givaudan’s first Consumer & Sensory Insights Centre in Africa. We had the opportunity to gather the Food & Beverages’ trade media and Givaudan Taste & Wellbeing SAMEA regional and local team to inaugurate the centre in Johannesburg, South Africa, on 24 October. Being closer to our customers and consumers in the region is a key priority for Givaudan. Our new CSI Centre and team will unlock evolving consumer needs, local differences and sensory expectations to create food experiences loved by consumers.”
Givaudan is a global leader in fragrance & beauty and taste & wellbeing. The celebrates the beauty of human experience by creating for happier, healthier lives with love for nature. Together with its customers the company delivers food experiences, craft inspired fragrances, and develops beauty and wellbeing solutions that make people look and feel good. With over 185 locations in 52 countries and over 79 production sites, of which 31 are located in Europe, 13 in North America, 9 in Latin America, 17 in Asia-Pacific, and 9 across South Asia, the Middle East, and Africa, Givaudan is committed to driving purpose-led growth that makes a positive impact.
Givaudan South Africa is a subsidiary of Swiss multinational Givaudan, which was established about 250 years ago and has grown to operate across 185 locations in 52 countries. The South African operations were established in 1956 and employ 220 people.
