IHG Partners With Msafiri Limited To Open Holiday Inn And Crowne Plaza Hotels Across African Markets
IHG Partners With Msafiri Limited To Open Holiday Inn And Crowne Plaza Hotels Across African Markets. IHG® Hotels & Resorts has signed franchise agreements to rebrand three properties across Tanzania and Kenya to join the IHG portfolio of brands. The move sees IHG Hotels & Resorts swiftly expand its presence across Africa as the continent’s profile continues to grow.
Holiday Inn Nairobi Two Rivers Mall and The Fairview Nairobi in Kenya and Crowne Plaza Dar es Salaam in Tanzania are now open and are welcoming guests. Across each property, IHG Hotels & Resorts and the new owners will elevate the guest experience by completing renovations and enhancements, incorporating brand hallmarks and standards that IHG guests are recognized and loved worldwide.
“Africa’s hospitality and tourism industry has weathered the disruption of the past two years, with a rising number of inbound travellers highlighting how much potential the region has,” commented Haitham Mattar, Managing Director, India, Middle East & Africa at IHG. “Our expansion across Kenya and Tanzania is testament to how IHG Hotels & Resorts is encouraging this potential and meeting the returning demand quickly. We are delighted to have these properties join the IHG family and are excited to offer our guest the exceptional hospitality that we are known for.”
He further added: “an ownership that includes Actis and Westmont Hospitality is important partnership to IHG, we are pleased to grow together in the region and to bring exceptional properties and hospitality to guests visiting these two important gateway cities.” A representative on behalf of the ownership said, “we are delighted to strengthen our partnership with IHG and expand our portfolio together into new markets and different brands. Africa has tremendous MICE, business and leisure growth potential. Franchising with IHG at a time when travelers are increasingly purchasing branded offers on the continent also makes sense. These three hotels that are joining the IHG platform are very well located and will offer guests a great place to stay. We expect all three properties to benefit from the strength and scale of IHG’s global systems, technology and strong loyalty programme”
Funke Okubadejo, Director Real Estate, Actis commented: “We are excited to establish a relationship with IHG, through our joint venture with Westmont Hospitality and this continues our track record of investing in exciting Real Estate opportunities across key locations in Africa.”