Baked Collection – A Start-Up Aiming To Provide Effortlessly Cool And Easy Wearing Clothing

Baked Collection – A Start-Up Aiming To Provide Effortlessly Cool And Easy Wearing Clothing! In life people are unique and most of them also have a unique sense of style that they identify with. It is often said that people judge a person by the clothes that they’re wearing, and in order to portray a certain image one wants to show, people have to consider what and how they wear certain clothes.

Baked Collection not only understands this but it also goes the extra mile of creating designs that cater to a variety of people considering the different tastes that exists. Baked Collection is a bold and feminine brand created by multi award winning social media influencer and Forbes 30 under 30 alumni Aisha Baker. The Collection was founded to encapsulate Aisha’s popularised style loved by so many and is proudly manufactured in Cape Town, South Africa. Baked Collection is a brand that looks to offer effortlessly cool, easy wearing, flattering on all shapes and most importantly great quality clothing and accessories.

Aisha had dreamed of launching her own range after being introduced to fashion as an art form while being raised by her seamstress grandmother. Aisha describes Baked Collection as a love letter to her grandmother, the inspiration behind all her decisions, the influence of Aisha’s grandmother can be seen through the company offering knitwear clothing, her grandmother being a seamstress has had a significant impact on which designs and clothing materials that Aisha’s uses for her brand.

Each collection is designed to be sold exclusively online as a capsule created around a mood or feeling. Aisha’s first collection under her brand was inspired by her lifestyle as a mother to her little toddler Khalid as well as an entrepreneur who works from home. Seeking out comfort, functionality and trendy pieces, Aisha decided to create a capsule that can be enjoyed by every gender while working safely from their home during the pandemic.

By Thomas Chiothamisi