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Central Media Group Has Concludes An Agreement With PACOFS To Join Forces

Central Media Group Has Concludes An Agreement With PACOFS To Join Forces. The Central Media Group has concluded an agreement with PACOFS to join forces and support the development of the performing arts in the Free State. This will see OFM as the exclusive radio partner and Bloemfontein Courant as the exclusive print partner to PACOFS.

“Pacofs is an institution for the development of arts in the Free State. With new leadership comes new ideas and collaboration. The Central Media Group has considerable reach into OFM’s radio audiences and Bloemfontein Courant’s readers. This partnership is important to share the journey of so many artists,” says Nick Efstathiou, CEO of Central Media Group.

The announcement also follows the recent appointment of Themba Dlamini as Pacofs CEO in November 2022. Considered an experienced leader, Dlamini has held numerous positions as CEO and chairperson of boards across various public entities. “We are grateful for this partnership that helps build PACOFS to become a regional and global arts roleplayer again. CMG provides us an opportunity to communicate our artistic programmes and institutional news with valuable theatre lovers, artists, and other stakeholders,” says Dlamini.

Performing Arts Centre of the Free State is the flag ship of theatre activities in the Free State Province, the central region of South Africa. It is a playhouse where an environment is provided for artists to practice and perform their different art forms. An annual season of classic and contemporary South African, African and international theatre productions are performed inside its theatres.

By Thomas Chiothamisi
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