Businesses owned by Drake
A household name in the music industry, Drake, born Aubrey Drake Graham, is not only celebrated for his chart-topping hits but also for his impressive ventures as a savvy entrepreneur. With a keen business acumen and a determination to expand his horizons beyond music, Drake has successfully invested in a diverse range of businesses. In this article, we explore the businesses owned by Drake and the remarkable impact they have had on various industries.
1. OVO Sound: Nurturing Emerging Talent
At the core of Drake’s entrepreneurial endeavors is OVO Sound, a record label and media company he co-founded in 2012. OVO Sound, an acronym for October’s Very Own, not only serves as Drake’s primary record label but also provides a platform for nurturing emerging artists. Through OVO Sound, Drake has contributed to the rise of several successful artists and producers, showcasing his commitment to supporting and empowering new talent.
2. OVO Clothing: Merging Fashion and Culture
Complementing his record label, Drake also owns OVO Clothing, a luxury streetwear brand that has garnered a massive following worldwide. The brand’s iconic owl logo and clean aesthetics reflect Drake’s distinct style and cultural influence. OVO Clothing boasts a range of apparel and accessories that blend fashion with urban sensibilities, attracting both music enthusiasts and fashion-forward consumers.
3. Virginia Black Whiskey: A Taste of Luxury
In 2016, Drake ventured into the spirits industry with the launch of Virginia Black Whiskey, a premium whiskey brand known for its smooth taste and luxurious packaging. Drake’s involvement in marketing and promotion has been instrumental in the brand’s success, appealing to a diverse consumer base and expanding his influence beyond music.
4. Mod Sélection Champagne: Effervescence of Success
Building on his success in the spirits industry, Drake partnered with Brent Hocking to launch Mod Sélection Champagne in 2019. Known for its high-quality champagne, Mod Sélection caters to consumers seeking an elegant and sophisticated drinking experience, further solidifying Drake’s presence in the luxury beverage market.
5. Toronto Raptors Ownership: Bridging Sports and Entertainment
Drake’s entrepreneurial ventures extend beyond the realm of music and spirits, as he holds a significant role as a global ambassador for the NBA team, the Toronto Raptors. His involvement with the team goes beyond mere celebrity endorsement, as he has become a prominent figure in their marketing and community engagement efforts, bridging the worlds of sports and entertainment.
Drake’s journey as an entrepreneur exemplifies his versatility, ambition, and determination to excel beyond the music industry. Through ventures like OVO Sound and OVO Clothing, he has nurtured talent and become a cultural influencer in both the music and fashion worlds. His foray into the spirits industry with Virginia Black Whiskey and Mod Sélection Champagne showcases his prowess as a businessman with a taste for luxury.
Furthermore, his ownership stake in the Toronto Raptors not only demonstrates his passion for sports but also showcases his commitment to community engagement and marketing acumen. As Drake continues to explore new opportunities in entrepreneurship, his influence as a chart-topping artist and visionary businessman will undoubtedly continue to make a profound impact on the industries he ventures into, setting a shining example for aspiring entrepreneurs worldwide.
