Spar Celebrates 35 Years Of SA Athletics Sponsorship
Spar Celebrates 35 Years Of SA Athletics Sponsorship. Athletics South Africa (ASA) has acknowledged SPAR’s long-standing contribution to athletics. ASA President James Moloi presented SPAR with a recognition award at the ASA 2023 Awards dinner.
Accepting the award, SPAR National PR, Communications and Sponsorship Manager, Mpudi Maubane, said SPAR was very appreciative of the recognition by ASA. “We value our partnership with ASA,” said Maubane.“SPAR has sponsored women’s road running for 35 years and is one of ASA’s longest standing sponsors.“Through our investment we have empowered women, encouraged a healthy lifestyle and provided many talented South African and African women to achieve on the national and international stage,” said Maubane.
SPAR sponsors the annual SPAR Women’s Challenge Series of 10km races and 5km Fun Runs at centres around South Africa. This is the world’s biggest women-only series of races. The sponsorship also includes the SPAR Grand Prix, which serves as a motivational platform for women to compete at a high level. Many of the elite runners competing in the SPAR Grand Prix have gone on to national and international success.
In the 1960’s a group made up of 8 wholesalers were given exclusive rights to the SPAR name and brand in 1963 and serviced 500 small retailers. Through business acquisitions and organic growth, today the SPAR Group Ltd operates 6 distribution centres and 1 Build it distribution centre (building materials) and 1 pharmaceutical distribution centre (S BUYS), supplying goods and services to more than 2,000 SPAR stores across Southern Africa.
