How StartUp Lemon Africa Seeks To Create Seamless Business Systems
How StartUp Lemon Africa Seeks To Create Seamless Business Systems. Lemon Africa is a South African Start-Up that helps enterprise retailers onboard, integrate, and transact with curated third-party suppliers. The company was co-founded by Kabelo Mtshazwe, who is also the CEO of the company.
The company’s supplier enablement platform helps its clients source, onboard, and transact with curated dropship and wholesale vendors, while reducing operational costs, effort, and risk. The company works with the client’s team to identify brands and categories their customers will love, while ensuring they meet their curation standards and business requirements.
After establishing an ideal vendor profile (brand values, dropship margins, shipping expectations…etc.), Lemon Africa reaches out to aligned brands to share the opportunity and discuss interest and expectations. Then, it compiles a list of brands aligned to the ideal vendor profile and provide them to the retailer for review and approval.
Once it has provided a list of interested and aligned brands, retailers approve the brands of interest and it sets up introductions. Retailer conversations with vendors commonly include finalization of drop margins, assortment planning and wholesale opportunities. Once this is done, the retailer invites the vendor and the onboarding process begins.
Retailers use Lemon to onboard brands in less than a day, accelerating curation and assortment expansion to power growth with virtual inventory. The company provides integrations to Shopify, BigCommerce, WooCommerce and Magento 2 to help retailers rapidly onboard new vendors. At the same time it offers standard integration methods like EDI, API and CSV uploading, providing retailers with flexibility to onboard any brand that enhances their assortment.
Retailers define onboarding steps on Lemon so vendors have one place to integrate, sign agreements, sync products and pricing, and process orders. Vendors get visibility into all required steps to complete onboarding, while retailers can view onboarding status for each vendor in one place. Retailers can also curate and expand their assortment on Lemon without increasing headcount by using Lemon to automate dropship and wholesale transactions.
