Kiko Vitals CEO Kerri-Lee Taylor Shares Six Ways To Make An Impact As A Female Founder In South Africa. As a female founder in South Africa, especially in the realm of women’s health and hormonal health products, there is a unique opportunity to make a significant impact. Our country faces numerous challenges, from economic inequality to systemic health challenges and period poverty, but with these challenges come opportunities for innovation and change…
Offer Results-Driven Solutions to Specific Challenges
According to recent studies, approximately 20% of South African women suffer from polycystic ovary syndrome (PCOS), a condition that disrupts hormonal balance and can lead to infertility, obesity, and diabetes. Menopause, affecting women typically between the ages of 45 and 55, brings additional challenges, with 80% experiencing symptoms such as hot flashes, mood swings, and sleep disturbances. These hormonal imbalances, plus many more, are often left undiagnosed, leading to delayed diagnosis and treatment. Efforts to improve women’s hormone health in South Africa must focus on education, early detection, and accessible options for both prevention and treatment, and this is where my team and I are working to make an impactful difference.
As a certified Hormone Health Coach from the Institute for Integrative Nutrition, I have a deep understanding of the intricate relationship between lifestyle, nutrition, and hormonal balance.I am also an active investor in femtech in South Africa. Combining my passion for holistic health and my belief in the power of technology to bring about positive change, I drive Kiko Vitals forward by leveraging the power of data and science to help close the gender health gap and offer real results to real challenges faced by South African women.
Advocate for Women’s Health and Rights
As a female founder, your voice carries weight. Use your platform to advocate for women’s health and rights at both local and national levels. This could involve lobbying for policies that improve access to healthcare, pushing for better menstrual health education in schools, or campaigning against gender-based violence.
Collaborate with other organisations and stakeholders to create a unified front on these issues. By joining forces, you can amplify your impact and drive meaningful change more effectively.
Address Period Poverty Head-On
Period poverty remains a significant issue in South Africa, affecting the health, education, and overall well-being of countless women and girls. As a company dedicated to women’s health, we prioritise initiatives that provide access to menstrual products and education about menstrual health.
By partnering with schools, community organisations, and non-profits, you can create programmes that distribute free or affordable menstrual products to those in need. Additionally, educational workshops can empower young girls with knowledge about their bodies, helping to break the stigma surrounding menstruation and promoting a healthier, more informed community. It’s on us to help foster the next generation of female founders!
Foster Local Economic Growth
One of the most effective ways to make a lasting impact is by contributing to local economic development. This can be achieved by sourcing raw materials locally, employing local women, and investing in community-based production facilities. By doing so, you not only create jobs, but also support other local businesses and contribute to the economic empowerment of women in your area.
Encourage entrepreneurship by offering training programmes that equip women with the skills needed to start their own businesses or improve their employability. This ripple effect can lead to a more robust local economy and a stronger, more self-sufficient community.
Innovate with Sustainability in Mind
Sustainability should be at the core of any modern business strategy. For us, this means prioritising eco-friendly ingredients, packaging, and production processes. Sustainable practices not only protect our environment, but also resonate with consumers who are increasingly making purchasing decisions based on a company’s environmental impact.
Consider all the ways you can lessen your carbon footprint, reduce plastic waste, and support environmental initiatives. By positioning your company as a leader in sustainability, you can attract a loyal customer base and set an example for other businesses in the industry.
Build a Supportive Community
Creating a supportive community around your brand can amplify your impact and foster a sense of belonging among your customers and employees. This involves building a brand that genuinely cares about the well-being of women and demonstrates this through its actions.
Engage with your customers through social media, events, and community projects. Listen to their feedback and make them feel heard and valued. Internally, foster a culture of inclusivity, support, and continuous learning within your team. By nurturing a strong community, you can create a network of advocates who will help spread your message and drive your mission forward.
