Boikano Sikwane Takes Chuck Chilli Global at Free From & Fine Food Dubai 2025

Boikano Sikwane Takes Chuck Chilli Global at Free From & Fine Food Dubai 2025. South African entrepreneur Boikano Sikwane, CEO of the fast-rising spice brand Chuck Chilli, is taking her business to the world stage as she represents South Africa at the Free From & Fine Food Dubai 2025 exhibition from November 17 to 19.
The event, held at the Dubai World Trade Centre, brings together some of the world’s most innovative and health-conscious food producers. For Sikwane and her team, this marks a major step in their mission to showcase the bold, authentic flavours that have made Chuck Chilli a standout name in South Africa’s food industry.
The brand’s participation is supported by the Small Enterprise Development and Finance Agency (SEDFA), a key partner in helping South African small and medium enterprises (SMEs) access international markets. Through this partnership, Chuck Chilli joins a select group of local companies promoting South African products at the prestigious event.
The exhibition will see Chuck Chilli showcasing its signature spice products at the South Africa Pavilion, Stand E20-E, where visitors can experience the vibrant flavours that have captured South African consumers.
With Chuck Chilli’s fiery flavour and Sikwane’s entrepreneurial drive, this milestone marks a bold chapter in South Africa’s expanding footprint in the global food industry.



