Beauty Start-Up ARC Store Launches Its Second Store In Cape Town
Beauty Start-Up ARC Store Launches Its Second Store In Cape Town. Beauty startup ARC took to Instagram to announce that it has opened its second store in V&A Waterfront, Cape Town.
The post read, “You’ve been asking; and we have delivered! We are officially open in @vandawaterfront. To celebrate, the first 50 shoppers will get a very special gift. Visit us Shop 6200, Upper Level. Shop your favourite luxury beauty, skincare and make-up.”
ARC was founded in 2020 with a rebellious spirit, born from the belief that the world would be a more beautiful place if we embraced uniqueness and celebrated individuality. ARC is more than just South Africa’s first beauty destination, it’s also a one-of-a-kind world of discovery made up of the most-loved local and international brands and a wide, but carefully considered, selection of luxury products across all its client’s self-care needs; skincare, makeup, fragrance, body, men’s grooming, and of course accessories. It aims to be the go-to gift shop too; as people will be able to find the latest limited-edition collectibles, exclusive releases and all their favourites in mini, travel-friendly sizes.
The launch was attended by prominent celebrities such as Amanda Dupont, whose Lelive Africa brand has an existing partnership with the store. She also shared on her social media that her products were almost sold out on the day of the launch. This shows that ARC Store is a growing company that seeks to reach as many people as possible on its way to being a formidable player in the beauty business.
It’s ARC’s mission to spark change as it is modernising things and it believes it starts with its customers. It also believes that if one feels good, they will do good. Along with industry-leading service and innovative-thinking, the company is kickstarting a new kind of beauty conversation; one that demands transparency, insists upon inclusivity and confidently throws the rule book out of the window.
