How UpnUp Became The First FinTech In South Africa To Allow Clients To Reward Themselves Through Micro-Investing
How UpnUp Became The First FinTech In South Africa To Allow Clients To Reward Themselves Through Micro-Investing. An idea born in Cape Town, South Africa, upnup boasts a strong collective of entrepreneur-minded individuals – led by managing director Tony Mallam – with each team member bringing their own unique contribution to the success of the business.
Little by little, rand by rand, the company seeks to build a purpose led brand to help South Africa and beyond. The company believes that people are in a time of financial strain and it’s a challenge everyone is feeling. Upnup aims to help change that as it will show people a better way by empowering a culture shift from debt to savings to micro-investing. The company wants to open up the markets and empower and enable all people with a sense of belonging into a positive new way of making their money, work faster n smarter.
The upnup app works by analyzing its clients’ bank statements to determine how to apply their addup or roundup savings option. This means the system needs access to their transactional account in order to view these transactions and then transfer their micr0-savings over to their upnup wallet. Upnup is the first fintech platform in South Africa that allows its clients to reward themselves after every purchase by accumulating funds through its roundup and addup.
The company believes that micro-saving with upnup makes micro-investing an exciting way of gaining simple, easy and convenient entry to the investment space as a means of laying the foundation for one’s future. Micro-investment, which involves putting away small amounts of money, consistently and over time, makes it possible to save with relatively little effort. With upnup, people can save without having to make drastic lifestyle changes or set up onerous savings accounts, that could help them reach their long-term savings goals.
