How Corporate Tomboy Aims To Encourage Empowerment Across All Spheres
How Corporate Tomboy Aims To Encourage Empowerment Across All Spheres. Corporate Tomboy is a clothing brand that encourages empowerment across all spheres. It is a movement designed to create a ladder of possibilities for all across the world to unite as a community. It aims to be the brand of individual empowerment without sexuality, mental health and mentorship etc.
The company’s goal is to create a movement where empowered individuals support one another. A non-binary, androgynous start-up brand. Its mission is to encourage overall wellness from body image to mental health awareness. It believes that the brand is more than a recognizable tag on a passerby wearing its apparel.
“I wanted to create a clothing brand that speaks to individuality not to gender. I am creating a clothing brand that encourages human empowerment through community. A non-binary, androgynous approach to fashion. You decide your vibe, let’s create a movement of empowered, loved, and supported individuals. I found it difficult to walk into a store and find what I’m looking for. The female section has a shorter torso fit and the male section is oversized. I identify as a Tomboy in the Corporate world and thus started the hashtag #CorporateTomboy.” AD de Villiers, founder, said on the company’s website.
Her passion is underwear, fun socks, and suits. The company dabbled in t-shirts and sweatshirts for the comfortable approach and brand awareness, but she has such big dreams with this brand that she plans on evolving even further than it has so that it can accommodate more people and promote inclusivity.
