DJ Zinhle Expands Her Brand With The Launch Of ‘Era Vision’
DJ Zinhle recently acquired equity in an international alcohol brand and took over as the CEO of Boulevard Nectar Rosè and now she’s expanding her Era brand with the launch of Era Vision.
Era By DJ Zinhle is the DJ’s brand that has watch, jewellery and masks ranges and now she’s taking full advantage of hr love for sunglasses.
Zinhle has launched Era Vision, a sunglass range launched strategically as summer begins almost setting it up for another success.
Zinhle’s goal is to remind and encourage women about the pointless possibilities that exist for them. She draws her inspiration from the likes of the TV star Connie Ferguson and former Miss SA Basetsana Khumalo.
“This is the time for black women to be doing amazing things for themselves. If you look at the era of your Connie Fergusons, you soon realize that the ladies who are still relevant now are the ladies who diversified their portfolios. They went into business,” Zinhle was quoted saying.
Modelled by some of her famous friends including Pearl Thusi and Nomuzi Mabena, Zinhle is proving once again that she’s the queen of great marketing.
