Social Impact Start-Up Amazi Group Seeks To Empower Women Through Collaborations
Social Impact Start-Up Amazi Group Seeks To Empower Women Through Collaborations. AMAZI is a social impact brand by women for women. The company was co-founded by Vasant Divya. AMAZI SHEtribe brings to life the idea of women coming together as a tribe and exploring the opportunities birthed from their collective wisdom & spending power.
The company’s eco-system creates a way for every woman to be an impact investor simply by consuming her self-care and self-development needs with it because their spending in the company’s eco-system affects real impact. More importantly, they do not have to spend more than they already had budgeted for, nor having to contribute time they don’t have. Just by being more selective in where they consume, the company believes women can transform themselves from a consumer into an impact investor and that’s the beauty and power of its model. Its philosophy is simple as it states that women can be investors and enablers for each other, by understanding the power of every Rand that they spend and choosing to direct their spending into eco-systems like AMAZI that take this spending, amplify it and then invest it in developing opportunities for economically excluded women to succeed.
AMAZI is a social impact brand as it is building a community among women and making sure to include women of colour while creating these online and physical spaces. The brand can collectively fund the start-up, growth and success of millions of women when it sees every Rand that it spends as an investment in a woman and her aspirations. The company is not just consumers as it has active impact investors.
It also believes that when women are deliberate in where they spend their money, and stand together in their choice, they unlock their economic power and create economic access for their community. The company sees every Rand as an investment, not only in oneself but in another woman as well. Caring for and developing yourself through AMAZI unlocks access to development opportunities for women, using a simple matched funding system that takes normal day-to-day spending and amplifies them to create more funding.
