Shoprite Group Launches LiquorShop’s Online Liquor Store
Shoprite Group Launches LiquorShop’s Online Liquor Store. South African retail group Shoprite has announced the official launch of LiquorShop’s online liquor store. The company also said that it is selling more than 3,000 drinks and accessories at supermarket prices, with home delivery throughout South Africa.
Among the thousands of everyday alcohol products are some rare finds exclusive to the website – including high-end spirits not often found in local stores. Premium online products include Remy Martin Louis XIII Cognac, selling for R69,999.99, Bunnahabhain 25-year-old Islay Single Malt Scotch Whisky, selling for R5,999.99, and Teeling Single Malt Irish Whiskey, selling for R599.99.
This expanded online presence comes as the brick-and-mortar store was recently voted South Africa’s favourite liquor store. As with its physical stores, LiquorShop Online will focus on offering unbeatable value across a massive range. Products will retail at supermarket prices, and customers can link their Xtra Savings cards to benefit from deals online.
Expanding the business into the online space is very smart for LiquorShop as it will be tapping into a market that a lot of people prefer to use these days. The online space provides ease of access to the products as people who do not have a LiquorShop near them can simply make a purchase online and they’ll receive their products. Customers will be able to find convenience in being able to use their phones to order their products and receive them at their doorstep.
The Shoprite Group of Companies is Africa’s largest supermarket retailer, operating more than 2,892 stores across Africa. The company’s headquarters are in Brackenfell in the Western Cape province of South Africa. Shoprite Holdings Limited is a public company listed on the Johannesburg Stock Exchange, with secondary listings on both the Namibian and Zambian Stock Exchanges. The Group employs more than 142,000 people and is the biggest private-sector employer in South Africa.
