Clothing Start-Up Athi Health Fitness Aims To Supply Proudly South African Activewear And Casual Wear
Clothing Start-Up Athi Health Fitness Aims To Supply Proudly South African Activewear And Casual Wear. Athi Health Fitness is an African fitness, lifestyle and experience brand. The brand manufactures and sells quality activewear as well as casual wear. All its products are designed and manufactured in South Africa.
The company is an African premium fitness, lifestyle and experience brand. The company believes that physical activity impacts how people live and their ability to compete and succeed in life. The right attire that fits well and has cooling properties that can prevent injury, minimise restriction, regulate and control body temperature, improve performance, boost confidence and improve motivation. Athi Health Fitness supplies high quality, durable activewear for runners, gym, hiking and yoga fanatics as well as well-tailored casual wear for all. It offers bespoke and personalised services to those who need and require the service.
The company promotes and enables health and fitness for all through various fun and convenient activities as well as sharing insightful and valuable knowledge. It enables all its clients to look good with clothing that fits comfortably and has functionality. It is passionate about health and fitness this is why it advocates for convenience, purpose, balance, self-expression and wholeness. The company’s tribe consists of individuals who are active, driven, playful, self-assured and love to have fun. Those who exercise to keep fit and healthy, take pride in how they look, feel and present themselves.
It hosts various forums and events throughout the year. Its collections are amongst the most cutting-edge in the industry, and customers can find its activewear and leisurewear to be some of the most stylish items around. Athi Health Fitness was founded by Zanele Salman who is an experienced investor relations and business development executive with over 18 years corporate experience and over two years as founder and director of Isibani-ci, an investor relations, strategic communications and business development firm.
She has worked for corporations like Sasol, Nampak and Barloworld, where she fulfilled various roles spanning the elements of the value chain, giving her a comprehensive understanding of operations optimisation, strategy, project management, marketing and sales as well as the key factors that lead to improved performance.
