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Fashion Brand ‘Relevance For Men’ Announces New Partnership With Mercedes Benz Menlyn Lifestyle Centre

Fashion Brand ‘Relevance For Men’ Announces New Partnership With Mercedes Benz Menlyn Lifestyle Centre. South African fashion brand Relevance For Men took to Twitter to announce its new partnership with Mercedes Benz Menlyn Lifestyle Centre. The brand also added that it will be offering monthly chauffeur services to a few of its selected clients.

The post read, “We are hereby excited to announce our official partnership with Mercedez Benz Menlyn Lifestyle Centre. We’ll start offering chauffeur services to a few selected clients monthly, to chauffeur to be chauffeured too & from their respective events in the new year. We are proud to have our brand Ambassador Mr. @therealtekomodise model it out in a sartorial blue 2 piece linen with a pleated shirt complemented by our Burgundy Wallabee Lace up Shoes. We are looking forward to forging a long lasting relationship with Mercedez Benz to enable us to give the opulent gentleman the whole experience that encompasses being an alpha man.”

Relevance For Men is a men’s formal wear clothing brand that’s seeks to makes sure that men look proper and are well dressed for whichever occasion. The company was founded by Tshepo Mashego, he sought to make tailored stylish suits that would appeal to men of diverse cultures and backgrounds. Mashego has been able to build his business to this point in that it is achieving a lot of great things such as this partnership with Mercedes Benz.

It is always advisable for brand owners to try and build their brands on their own to their best of their ability. This is because when the brand already has a presence and weight to its name, negotiating such partnerships with big companies will be much easier for the brand owner as they have some sort of leverage they can use to ensure that they benefit fairly from the partnership.

By Thomas Chiothamisi

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