Multichoice Acquires On-demand, Emergency Response App, Namola
Multichoice Acquires On-demand, Emergency Response App, Namola. MultiChoice now offers its customers in South Africa access to affordable medical and security services, thanks to its recently acquired on-demand emergency response app, Namola. Namola enables users to summon the nearest vetted private or public security and medical response unit to their location – anywhere, anytime – using a connected device.
The app offers SOS functionality, with the option to select the type of emergency, which then in turn dispatches the most appropriate medical or security service to the geo-location of the user. Users get access to crime, fire, accident, medical and sensitive emergency services. “Namola is part of our strategy to expand our ecosystem beyond entertainment and to offer a suite of consumer services that meet the needs of our customers. Our aim is to provide value to our customers through services that address their challenges and enrich their lives,” said Nyiko Shiburi, CEO of MultiChoice South Africa.
Shiburi made the announcement at the company’s annual media showcase in Johannesburg. The theme for this year’s event was A World of More, speaking to how MultiChoice is evolving its offering to deliver value to its customers, beyond video entertainment. It is about offering an integrated digital ecosystem where customers can access a suite of services that meet their unique needs. Namola connects people in distress with its network of responders, for a variety of emergency situations. It then dispatches these responders to the distress signal, anywhere in the country which can be tracked from a smartphone, a Bluetooth device, or any internet- connected device.
MultiChoice Group (MCG), which listed in the Main Board of the JSE on 27 February 2019, is one of the fastest-growing video entertainment providers globally, delivering entertainment products and services to 20.9m households across 50 countries on the African continent. Its track record of more than 35 years is reflective of a commitment to provide audiences with only the best local, sport and international content.
