Business

Shopstar Launches Flick Live, The First Live Shopping App In Africa

Shopstar Launches Flick Live, The First Live Shopping App In Africa. South African e-commerce Shoptar has announced the launch of Flick Live, the first live shopping app in Africa. The company took to LinkedIn to make the announcement.

The post read, “We are proud to introduce Flick Live. Powered by Shopstar, it is Africa’s first Live Stream Shopping App. #FlickLive is set to change the way we buy and sell products online. Well done Chris Edington, Elizora Yarnell & Team Shopstar #liveshopping #onlinecommerce” Shopstar exists to inspire creators and makers to realise their dreams of building a successful online business. The company empowers creative entrepreneurs through simple e-Commerce solutions that help them start, manage and grow their online businesses.

Shopstar also said it is so proud to have launched The FIRST LIVE SHOPPING APP in Africa. It believes FlickLive is the future of shopping, especially on the African continent where mobile phones today are nearly ubiquitous in African society. #FlickLive is a place for brands – big and small – to sell their products live and in person to their customers. Shopstar provides the platform to help entrepreneurs create highly personal and engaging shoppable video experiences.

Shopstar CEO, Chris Edington told Biz Community that, “We always work very closely with our customers, who are creative entrepreneurs starting and building their own enterprises. The feedback they gave us was that they were always looking for new ways to connect with their customers. Live shopping provides an exciting new way to do social commerce.”

“Our research showed that the future of shopping is social – 63% of people aged 18-34 watch live stream content regularly. We needed to be able to meet them where they are, instead of waiting for them to come to us. It’s an opportunity for seamless interaction with minimum effort, but maximum impact, ” he continued.

By Thomas Chiothamisi
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