How Sindiso Khumalo Founded Her Eponymous Brand

How Sindiso Khumalo Founded Her Eponymous Brand. Sindiso Khumalo is a South African fashion brand that was founded by Sindiso Khumalo with a focus on creating modern sustainable textiles with a strong emphasis on African story telling. She designs the textiles in her collections by hand through watercolours and collage.

Sindiso Khumalo is a sustainable textile designer based in Cape Town. Central St Martins graduate, Khumalo, studied architecture at the University of Cape Town prior to moving to London, where she went onto study a Masters in Design for Textile Futures.

She designs the textiles in her collections by hand through watercolours and collage. Over the years she has developed a uniquely colourful visual voice, which draws upon her Zulu and Ndebele heritage, and also speaks to the land of Kwazulu Natal, where she is from. Sustainability, craft and empowerment lie at the heart of the label. She works very closely with a NGO’s in developing handmade textiles for her collections.

She designs everything from clothing to book covers, to interiors. Fashion and empowerment is what Sindiso feels very passionate about. She has spoken at the United Nations on sustainability in fashion and is currently working closely with the International Trade Centre Ethical Fashion Initiative. She has presented her work at Milan Fashion Week (on schedule).

Her work has been exhibited at Royal Festival Hall in London, The Smithsonian Museum of African Art in Washington, Louisiana Museum in Denmark and the Zeitz Mocaa Museum, Cape Town . Her work has been published in US Vogue, Vogue Italia, Vogue UK, Elle Magazine and ,any others. She has been featured in the book: “Africa: Architecture, Culture and Identity. She has collaborated with IKEA, V&A Waterfront, Woolworths South Africa, Vodaphone, The Sanlam Handmade Fair and Jacanda Book Publishers. Recently Sindiso became an LVMH Finalist.

By Thomas Chiothamisi
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