How Latest Sightings Seeks To Maximise Safari Experience
How Latest Sightings Seeks To Maximise Safari Experience. Latest Sightings is a platform for visitors who are currently on a safari, be they rangers or tourists, to report the animals and events that they are seeing, in real-time. Users report their location, time and sighting to Latest Sightings, which in turn broadcasts these “tings” (a reported sighting) to other app-users and also over various media (Facebook, Twitter, WhatsApp, instagram etc…).
The company helps people maximise their safari by helping app users see more animals through members sharing their wildlife sightings in real-time. These sightings allow users to maximize their safari experience as they get a heads-up on where sightings are taking place. Thousands of people, that aren’t in the park, enjoy the entertainment value of the photos or videos and use the sightings to plan their holiday.
Nadav Ossendryver established Latest Sightings in 2011 while he was still a schoolboy. As an obsessive Kruger Park visitor, Nadav’s favorite pastime was asking his parents to flag down passing motorists to ask what animals they had seen. Eventually, his parents grew tired of this hobby and began saying no to passing motorists. Nadav looked to technology to solve his problem. Once he established Latest Sightings, the company and his idea exploded!
He has been running Latest Sightings since high school. Through viral media innovation and understanding the algorithms, he has conquered almost all social media platforms with millions of followers on YouTube, Facebook & Tiktok, which combined, generate 250m views a month. Nadav developed the sightings-sharing app that is used by 10s of thousands per month and that has been dubbed the “Waze of Wildlife”. He was Forbes Africa’s youngest-ever member of the 30 Under 30 list.
