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10 Things you should know about Fenty beauty

Fenty Beauty is a brand founded by Rihanna. Here are 10 Things you should know about Fenty beauty.

  1. Fenty Beauty is a cosmetics brand.
  2. It was launched in September 2017..
  3. The brand is popular for its broad inclusivity across skin tones and gender.
  4. The original foundation launch included 40 shades it has since expanded to 50.
  5. The Fenty Beauty concealer includes 50 shades offering a wide variety to all skin types.
  6. The intent behind having so many shades to offer is to differentiate from other makeup companies that do not cater to a broad market.
  7. Fenty Beauty was named one of Time magazine’s best inventions of 2017.
  8. Rihanna chose to launch Fenty Skin with a trio of multi-tasking 2-in-1 basics which include a makeup-removing cleanser, toning serum, and a moisturizer-sunscreen.
  9. Fenty Skin focuses on streamlining skin-care.
  10. They also incorporate ingredients such as vitamin C-rich Barbados cherry, hyaluronic acid, and niacinamide into each of the products.

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