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100% Female Black-Owned SME, Gifted By Matte Seeks To Provide Handcrafted Scented Products

100% Female Black-Owned SME, Gifted By Matte Seeks To Provide Handcrafted Scented Products. Gifted By Matte is a 100% female black-owned, small business, based in Johannesburg. Launched in May 2022, the company creates handcrafted soy scented candles, diffusers, body care and personalised gifting for all event types. The company says it crafts its products with love specifically for its customers’ home or personal space.

Gifted By Matte knows that everyone and every home or personal space love a long-lasting beautiful scent, and its crafts answer the desire of keeping a space beautifully met for any occasion.

The company seeks to enhance its customers’ space with long-lasting beautiful scents. The company’s products are 100% natural, as it uses soy wax and blended essential oils, with recyclable glass jars and eco-friendly, reusable packaging. Gifted By Matte is alos introducing wooden wicks for a calming campfire-like ambiance, adding another dimension to its customer’s sensory experience.

The company was founded by Keabetsoe Matshediso, who is a journalist turned PR professional with a knack for turning stories into impactful narratives. Her journey began with a Diploma from Varsity College in 2011, and she has since woven her skills through reputable organisations like SABC, The Citizen, and Independent Newspapers.

As CEO of Gifted By Matte, Matshediso told Gauteng Lifestyle Magazine that, “Our candles are more than just fragrant indulgences; they are vessels of hope, comfort, and inspiration. With every flickering flame, we aspire to illuminate lives and create moments of serenity. Gifted By Matte is not just a business; it’s a celebration of the human spirit.”

By Thomas Chiothamisi
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