How Skin And Healthcare Start-Up African Dermal Science Aims To Cater To The Needs Of African Skin
How Skin And Healthcare Start-Up African Dermal Science Aims To Cater To The Needs Of African Skin. African Dermal Science is a South African, black female owned business focused on the research, development and manufacturing of advanced skin and healthcare solutions targeted at addressing the specific needs of Africans.
The company is all about research. Its passion lies in understanding the needs of women with darker complexions and developing quality, world-class, premium products, with the sophistication of a global brand to drive renewed perceptions of African beauty. It is about the science as its innovative formulations are specifically made for Africans. The company is results-driven with scientifically proven outcomes and user testimonials. It is discovering solutions that are driven by technology to increase access to skincare advice such as Digital Skin Diagnosis and Web Solutions to customise its client’s skincare regiments.
African Dermal Science’s logo is inspired by the atom, the building block of all matter. It informs thecompany’s philosophy, from research, to formulation, to its ingredients and operations, it is geared towards delivering value to the needs of darker complexions. Its mission is to research, develop and introduce into market breakthrough advanced skincare innovations with high clinical efficacy and safety through brands that inspire trust, confidence and African pride. The science inside each bottle is developed with a single goal: to deliver radiant, youthful looking skin that reflects the beauty of science for African skin.
African Dermal Science was founded by Dr. Theo Mothoa-Frendo. Through her company African Dermal Science, of which she is Chief Executive Officer, she focuses on the research, development, manufacturing and marketing of science-driven skincare solutions for Africans. The company also developed Uso Skincare, an advanced facial skincare range aimed at addressing the specific needs of Africans. Uso targets the ethnic market segment and everyone living under the harsh African climate. In a tough market dominated by foreign multinationals, the Uso brand has managed to amass quite a following and has been featured in publications such as CNBC Africa, The Financial Mail, Elle and FinWeek and City Press.
