10 Things you should know about H&M

H&M is a brand founded by Erling Persson. Here are 10 Things you should know about H&M.

1. H&M was founded in 1947, when Erling opened his first shop in Västerås, Sweden.
2. The shop, called Hennes, exclusively sold women’s clothing.
3. A store was opened in Norway in 1964.
4. In 1968, Persson acquired the hunting apparel retailer Mauritz Widforss, which led to the inclusion of a menswear collection in the product range and the name change to Hennes & Mauritz.
5. The company was listed on the Stockholm Stock Exchange in 1974.
6. In 1976, the first store outside Scandinavia opened in London.
7. H&M continued to expand in Europe and began to retail online in 1998 when bought the domain hm.com from a company called A1 in a non-published domain transaction.
8. The two-letter domain was registered in the early 1990s, but data on the first registration is lost.
9. The opening of its first U.S. store was on 31 March 2000, on Fifth Avenue in New York City marked the start of the expansion outside of Europe.
10. In 2008, the company announced in a press release that it would begin selling home furnishings.