Actress Dineo Langa Announced As The New JC Le Roux Ambassador
Actress Dineo Langa Announced As The New JC Le Roux Ambassador. South African actress and entrepreneur Dineo Moeketsi took to Instagram to announce that she is the new ambassador for JC Le Roux, she also shared that the campaign will have more surprises for her fans.
The post read, “And just like that, in my year of congratulations… I usher this one in with a sparkle. Absolutely thrilled to announce my ambassadorship for the @HouseOfJCLeRoux family. We have another surprise in store with this fabulous announcement and we promise we won’t keep you waiting for too long… For now… Cheers … we did it Joe! #NewWayToSparkle #JCLeRoux #JustCelebrate #NewNectar #CelebrateResponsibly.”
The actress has been in the industry for a long time and she has been able to build a brand that has the ability to attract brands that seek to associate themselves with celebrity brands to do a marketing campaigns. Moeketsi will be working with JC Le Roux as their ambassador, which means that she will be involved in the promotional side of the business. Moeketsi is using the formidable brand she has built over the years to earn her extra income, the brand she is building can be seen as an investment as she is now reaping the rewards of her hard work.
Building a brand isn’t just about amassing as many followers as possible, it is about creating a brand that people can relate to so that it can have a long lasting impact, this way the brand will transcend periods of time and still remain relevant because of the impression it made to the audience. Moeketsi just like most of the South African entertainers has built a brand like that and corporate companies tend to partner with people who have built such brands, hence it is beneficial for entertainers to have a credible brand.