Actress And Entrepreneur Amanda Dupont Announces Major Win With Her Skincare Brand, ‘Lelive Africa’
South African actress and entrepreneur Amanda Dupont took to Instagram to announce that her Skincare Brand ‘Lelive Africa’ is now available at Wellness Warehouse. This business move by Dupont will only grow her brand as it will now be accessible to a different market.
The post read, “@wellnesswarehouse now stocking the glow-always such a lovely shopping experience getting @lelive.africa skincare.” Lelive Africa was created in 2020 by Amanda Dupont. Produced in South Africa, the skincare range uses 95% natural ingredients, focusing on those that are native to Africa like aloe, shea, marula, and rooibos, to name a few. The name, Lelive was inspired by Amanda’s unofficial Swazi name, meaning ‘of the nation or world’, a perfect fit for the new skincare label as they are first and foremost about building a strong community that they support, listen to and are guided by.
Having one’s products being sold in a reputable store like Wellness Warehouse brings more credibility to the brand as the store is mainly known for providing its customers with quality wellness products. This is a major win for Dupont who just founded the business last year, this will boost her brand’s growth in the cosmetics industry. Wellness Warehouse is South Africa’s leading health retailer, it is a trusted provider of a wide range of carefully selected, high-quality supplements, health foods, natural beauty products, eco home solutions, and more.
The company has nearly 40 stores nationwide, which means that the products that are stocked by the store are being exposed to a wide variety of people throughout the country. Dupont’s brand was developed by expert formulators alongside its dedicated community on social media to create skincare that’s truly made by Africa. With its mission being making skincare that is clean, simple, effective and affordable while celebrating what makes Africa unique, Lelive Africa’s deal with Wellness Warehouse will surely be a fruitful one as the store is the leading retailer in the wellness and health industry.
By Thomas Chiothamisi