Candice Modiselle Expands Her Selle Jewellery Business Into Botswana And Eswatini. South African media personality and entrepreneur Candice Modiselle took to Instagram to announce that her Selle Jewellery business is now expanding to Botswana and Eswatini.
The post read, “And then God said… “BIGGER!” We’ve heard your requests and we’re finally expanding!! Botswana & Eswatini, we’re coming to you!! The road to @sellejewellery being a global brand is under way!! You can download the Sellé App on all stores for all your shopping needs! With Black Friday fast approaching, we aim to make this a big one. To everyone that keeps showing Sellé love, THANK YOU!! I’m eternally grateful and humbled by the support. Shout out to the most amazing team!! @hbc.dlamini @lucille_cannell @aj.africa Shop @sellejewellery on www.sellegroup.com or hop onto the Sellé App.”
Modiselle also launched the app of the business and customers can download the app and place their order and they will receive their products. With this expansion into neighbouring countries, Modiselle also highlighted the company’s aspirations of being a global brand. This is a good way of making sure that the brand keeps growing and reaching new heights. When a brand is stagnant it might affect sales and profits therefore it is very crucial for entrepreneurs to be innovative and always ahead.
Modiselle also thanked her team for the support that they have given her to grow the business, this shows that all entrepreneurs need a team as they can’t do everything alone. With a good team in place, making bold moves such as expanding a business into another country is something that is achievable as the team members will be helping each other in order to make their goals a reality, just like Modiselle’s team did.
The company’s mission is to extend an invitation to play and experiment, making fashion jewellery fun and functional. It aims to make luxury accessories that are both on-trend and stylish accessible to its consumers.